It can be a learning curve to transition from feature films to TV — even for experienced producers. Strategic Partners 2016, presented by the Atlantic Film Festival, offers help with its Dramatic Television Incubator. Returning for a second year in September, it brings together “a robust group of television-focused experts guaranteed to educate and enlighten producers about all of the relevant issues,” says Program Manager Laura Mackenzie. The program is for mid- to senior-level producers who have a dramatic series in development, with a broadcaster attached — attaining these things does not mean all your problems go away.
Advertising a film’s release on Twitter can bring studios as much as a 24% increase in ROI for comedies and an 11% increase in ROI for action movies, new research by Neustar reveals. For TV campaigns, use of Twitter can up the ROI by 16%. Stockhouse has the whole story, via Businesswire. Good to know something within the reach of low-budget creatives is so effective.
(Via CNW) The CRTC has won a 2016 Public Service Award of Excellence for its “efforts to modernize the Canadian television system.” Skinny basic cable, among others.